Even Santa needs an elevator pitch

A jolly “ho ho ho” won’t cut the mustard if you want to ring the bell as Santa. You’ve got to impress the shopping centre bosses with more Santa sass than that. Santas only work around 4 weeks of the year so their pitch has to sparkle straight away.

Would your pitch sleigh them in the aisles?

“You won’t be able to wipe the smile off your face when a long line of kids swarm to see Santa. They’ll be beside them Elves enjoying the spirit of Christmas in YOUR shopping centre. St Nick from the North Pole.”

“Hold on for deer life, I’m no tears Santa. The kids will be smiling all the way home.” Call me, the Jolly Fat Man

It’s not just Santa that needs a good pitch. If you want to stand out from the crowd in your industry, you need a captivating pitch too.

We meet people all the time that could benefit from our product or service. But often the pitch falls flat. The bells don’t jingle for them at all.

So how do you get your message to be as clear as a bell without sounding salesy?

You can learn how to craft the perfect pitch so people not only understand who you are, what you do, and how you can help them, but they’ll also remember what you said.


Even a bookkeeper’s pitch can be sassy in 30 seconds…..
“I’m a Genie. I help businesses spend less time working on the boring stuff like their bookkeeping and admin, and more time working on the things they love. My clients say that what makes me different from other bookkeepers is that I’m a hoot. I’m fun and I speak their language, not bookkeeping language.

BUT…. even though I’m fun I know my stuff. I teach at Curtin University and I’ve written 5 textbooks on bookkeeping……… I’m Mellida Frost…..The Business Genie.”


If your syllables and words continually collide, then David Julian Price’s pitching workshop could be the crystal ball of clarity you need.

Pitches can also pack a punch if they’re shorter than 30 seconds. How short? You wouldn’t believe it, but pitches can be really short and leave a permanent reminder like mistletoe hovering above your head.

“If you’re hot, and you want to be cool, call me, Christian, Ford and Doonan Air Conditioning.”

“If you’ve got a blocked drain, call me, Robert from XYZ Plumbers.”

Keen to nail your perfect pitch?

Here’s the detail:- Pitchandpresent.eventbrite.com.au

“If you need to sell yourself, your product or service, you need a winning pitch. If you need a winning pitch, you need a pitch coach. When you need a pitch coach, call me, David Julian Price.“

Esther Perel – relationship coach…..
“Life will present you with unexpected opportunities, and you won’t always know in advance which are the important moments. Above all, it’s the quality of your relationships that will determine the quality of your life. Invest in your connections, even those that seem inconsequential.”

how to pitch your business
even Santa needs an elevator pitch

3 thoughts on “Even Santa needs an elevator pitch

  1. I really enjoyed your article. I am impressed by the words and the way you have woven them together.

  2. David, your presentation on pitch and delivery was clear, articulate, succinct and effective. The whole day was fast paced with no dead spots. By the end of the day, I knew I could walk away armed with stronger ability to make more effective communication.

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